Reviews seek feedback on Gift Aid benefits and direct marketing

first_img AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Tagged with: data protection Gift Aid HM Treasury Law / policy About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.  37 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Photo: Thumbs up thumbs down – Amphaiwan on Shutterstock.com Two public consultations on issues of direct relevance to fundraisers are closing soon. They cover Gift Aid benefits and direct marketing and consent.Direct marketing and consentThe Information Commissioner’s Office (ICO) has not updated its guidance on third party consent and buying and selling of personal data for two years. Given the media coverage alleging misuse of personal data by some charities, it is taking the opportunity to seek feedback on how useful its guidance is when complying with the law.Its short online survey is open to anyone who takes part in direct marketing. The closing date for submissions is 18 September 2015.The ICO is the UK’s independent authority set up to uphold information rights in the public interest, promoting openness by public bodies and data privacy for individuals.Simplifying the Gift Aid donor benefit rulesHM Treasury is inviting submissions of evidence to help it simplify and improve the existing Gift Aid Donor Benefit rules. It is part of “the government’s commitment to maximise the amount of Gift Aid claimed on eligible donations”.The existing donor benefit rules cover benefits such as  memorabilia, special rates, priority booking facilities, and invitations to social events.The call for evidence is designed to “help the government to understand exactly how the current rules are understood and applied, what – if any – barriers and problems they present for the charities sector, and how they might be improved”. The deadline for responses is 9 October 2015.HM Treasury invites respondents to submit anonymised data to support their response. This can be in whatever format is most convenient for the contributor, but the Treasury has also produced a downloadable template for data submissions for those that need it. Advertisement Reviews seek feedback on Gift Aid benefits and direct marketing Howard Lake | 15 September 2015 | Newslast_img read more